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velorose.com is a classic example of a Rebels In Control end-to-end brand identity project.

We were approached by velorose director David Rosenberg to create an identity for his company that not only fitted a complex and demanding brief but was capable of being customized or personalized by him according to the wide variety of his offer to clients.

David needed a tangible symbol to represent his brand that would work across a number of different media. Collaborating with designer Oscar Henriquez, a member of our ad-hoc creative panel, Rebels created a large raft of ideas for the brand identity, working creatively with David to select from these the winning route.

We then oversaw the full development of the identity across luscious business cards with immense feel-appeal that can be infinitely customized and a website for his identity and core proposition which you can see in all its pink glory.


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